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Category: Market Intelligence

Talking collegewear with Gillian Wilson

The brand manager at Just Hoods by AWDis discusses the popularity of mustard and marl, the rise of polyester and the crossover between activewear and casual daywear in the student market

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Merch on the Marr

Tricia Meynell explains why Gelt Gifts is the perfect print partner for the Music on the Marr festival

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Safety first

Ben Weber explains why decorated garments help promote safety and also act as “walking adverts“ for Quickslide

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Talking T-shirts with Neil Pitcher

BTC Activewear’s head of sales discusses the rise in demand for sustainable T-shirt styles, modern twists on classic designs and the influence of the retail sector

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Balancing Act

Brand manager Kelly Linthorne explains why price matters more than customer service to Kiddimoto

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How to find quality employees

With employment levels currently high in the UK, attracting great workers is getting tougher. Marshall Atkinson offers advice on how to find – and keep – the staff your business needs

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Dyeing to be different

Tie-dye, intrinsically linked with 1960s hippies, was splashed across the SS19 catwalks, so take a look at what promises to be a defining decoration technique of 2019

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Brand Builders

Decorated garments allow Band of Builders to help tradespeople who face life-changing circumstances

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